What is the purpose of TopGolf's Happy Hour menu?

The purpose of TopGolf's Happy Hour menu is centered around offering discounted food and drinks. This strategy is designed to attract guests during specific times of the day, encouraging them to enjoy a more affordable dining experience. By providing these discounts, it creates an inviting environment that encourages social gatherings and increases customer traffic during hours that may otherwise be slower. The appeal of reduced prices on popular items makes it an effective marketing tool to sustain and boost patronage, ultimately enhancing customers' overall enjoyment and satisfaction during their visits.