How does TopGolf typically update its menu?

TopGolf typically updates its menu based on seasonal offerings and customer feedback, which allows them to be responsive to changing tastes and preferences. Seasonal offerings enable the introduction of fresh, vibrant dishes that align with the time of year, utilizing ingredients that are at their peak freshness. Customer feedback plays a crucial role, as it helps TopGolf understand what patrons enjoy or would like to see more of, thereby driving menu modifications that resonate with their audience. This adaptive approach ensures that the menu remains exciting and relevant, promoting customer engagement and satisfaction. In contrast, other methods such as relying solely on focus groups or conducting infrequent annual surveys may not capture the dynamic nature of guest preferences as effectively.